Liquid Blush 
& Glow

This campaign channels the nostalgia of the early 2000s, infusing playful energy with a modern edge. Each of the six shades takes on a personality of its own, brought to life through bold photography, dynamic lighting, and Y2K-inspired edits. With its luminous, iridescent finish, this product is all about the glow—and we made sure every visual reflected that.

September 2024
Los Angeles, CA

Social video form moodboards

PR Mailer

How to: Build your glow social video

Blush combo: Build your own blush social video

Launch e-mail

ULTA displays & graphics

UK Boots Conference